Digging In To Fresh Produce News!

Webinar: Generic UPCs and DataBar – Changes Coming in Produce Product Identification…

How will these changes benefit your business?

Join PMA for a free webinar, where they will discuss the benefits to suppliers and retailers of converting to company specific UPCs as well as the implementation of the DataBar barcode on PLU stickers.

Ed Treacy, Vice President, Supply Chain and Sustainability at PMA, will be joined by a panel of experts, including CPMA’s Jane Proctor, to demonstrate how these changes can be implemented in your business, and the benefits that can be achieved in the areas of category management, labour reduction, and traceability.

Expert Panelists:
• Jane Proctor, Vice President, Policy & Issue Management, CPMA
• Liz Sertl, Director, Retail Grocery Industry Engagement, GS1
• Ed Treacy, Vice President, Supply Chain and Sustainability, PMA

Date: February 19, 2020
Time: 2:00 p.m. Eastern time / 11:00 a.m. Pacific time
Duration: 60 minutes

Click here to register now.
Source: CPMA Produce Now – January 2020


CPMA’s Farm to Plate Advocacy Event…

Following the 2019 federal election, the Canadian Produce Marketing Association (CPMA) and Canadian Horticultural Council (CHC) are preparing for two key events that will bring industry to Ottawa to meet with Parliamentarians. The current minority government creates a unique opportunity to have greater influence with all parties. It is crucial that the produce industry engages early with the new Parliament to maximize our impact in government decision making.

On February 25, 2020, CHC and CPMA will hold our annual Farm to Plate advocacy event on Parliament Hill. This will be our first opportunity to meet with the new class of Members of Parliament, as well as with Senators and senior government officials. This event will be followed later in the year by our annual Fall Harvest event, taking place from November 2-4, 2020, when we will once again gather in Ottawa to engage Canada’s elected officials in support of our industry.

Visit cpma.info/FarmToPlate to register now for the 2020 Farm to Plate event.
Source: CPMA Member Bulletin, January 8, 2020


In Blockchain News…

Food producers look to blockchain for traceability

Intel teamed with Oregon blueberry packer Curry & Co. to test the use of blockchain to track berries from the time they’re picked in the field. More farmers and food makers are looking to the technology to create transparency and traceability in the supply chain. Source:  Capital Press

Blockchain can help relieve hunger by addressing food loss

Blockchain technology can fight food waste by preventing food loss and connecting excess food with people who need it, Avi Reichental writes. “By applying supply-demand algorithms based on consumer behavior and agricultural science to data drawn from advanced sensor technology — all provenanced by blockchain — we can predict and preempt the freshness of harvest from field through processing and supply chain stops,” he writes. Source:  Forbes

Folgers harnesses blockchain app to reveal coffee’s source

Thank My Farmer is an app using blockchain technology to connect coffee consumers with the product’s original source, with Folgers’ 1850 brand as the first in the US to feature QR codes on the packaging connected to the app. Developed by Farmer Connect and IBM, the technology allows companies to promote their efforts to source ingredients ethically, says DJ Bodden, chief operating officer at Farmer. Source:  Food Navigator